The current structure of the clothing industry is antiquated and it lacks inspiration. It lacks soul.
At its heart, ONETRUESOUL began as a creative project, not a corporation. Six years
ago, I created this platform as an outlet to express myself through different apparels and mediums- drawing from my personal experiences with different cultures and individualism: From my respect for the Bay Area’s street culture, to my love of funky pop culture. The main goal of each and every piece of our clothing is to put those experiences into its threads. Each piece tells a story. A culture. A soul.
Only you can find your ONETRUESOUL.